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20 Event Trends for This Year

Use these insights from Shepard’s event experts to stay ahead of the curve

We’ve rounded up the biggest trends we’re seeing right now across all aspects of live gatherings — including nitty-gritty tips for drawing attendance, revamping content, building effective sponsor booths and activations, and making an impact through AV production.

What’s inside

Big picture trends we're leaning into this year

Why sponsors are upping their experiential game

Digital-first audiovisual production trends

A greater emphasis on meeting with intention

Adding corporate social responsibility aspects to events

Whitepaper Illustration of 20 Event Trends for This Year

    Get inspired and connect with event professionals

    Sandbox is a professional development platform we designed to keep you on top of the latest thinking in the events profession.
    Through this platform, we aim to spark creativity, foster connections and be a go-to resource for industry trends.


    As a response to the impact the pandemic had on the events industry, we developed SandboxStream.  Our goal with this digital platform is to continue delivering education to our customers, while granting the flexibility to access the content at any time.


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