Resources

Your event success starts here. Discover curated resources designed to guide you through every stage of your event journey.

Exhibitor Support

Explore a full range of exhibitor resources to support every stage of your journey, from planning and preparation to the on-site experience. Find answers to common questions and discover tips for maximizing your impact on the show floor.

Event Education

More than a service provider—we're your strategic partner. Discover curated insights, thought leadership, and expertise designed to help you plan smarter and achieve better results.

Solutions Network

Our extensive solutions network unlocks limitless opportunities for our customers. By collaborating with industry-leading partners, we go beyond standard event management services to deliver seamless, stress-free solutions tailored to every need.

Event Technology

Our technology is built to support every stage of your event, helping you simplify planning, improve collaboration, and execute with confidence.

Latest articles

From Our Blog

Explore insightful content that keeps you ahead of the curve and connected to the pulse of the industry.

What is a General Service Contractor (GSC), and what role do they play throughout an event?

What is a General Service Contractor (GSC), and what role do they play throughout an…

The scope of services a General Service Contractor (GSC) can provide has evolved over the years. This article breaks down who does what, when different…

Stop selling sponsorships. Start building growth engines.

Stop selling sponsorships. Start building growth engines.

For years, sponsorship sales have followed a familiar formula: sell the booth, renew the package, add a few logo placements. So why change it? Because…

Behind the platform: what OrganizerApp really changes for show organizers

Behind the platform: what OrganizerApp really changes for show organizers

Show organizers once relied on a phone call for every status update. See how OrganizerApp gives them direct visibility into orders, critical path, and event…

What’s driving event strategy now: notes from four industry events

What’s driving event strategy now: notes from four industry events

The events industry is changing fast, but the most successful shows will still be built around people.

Shepard partners with Backtrack to bring AI-powered meeting intelligence to the events industry

Shepard partners with Backtrack to bring AI-powered meeting intelligence to the events industry

"There is a lot of value created in the conversations that happen at events and Backtrack helps make sure that value does not get lost. We are…

The people behind your event: A look inside Shepard’s account production team

The people behind your event: A look inside Shepard’s account production team

From coordinating vendors and facility contacts to managing budgets, graphics, and move-in schedules, Shepard's Account Production team is the engine behind every successful event.